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Telecom and media

Our team led the Data Analytics department at Telefónica Argentina. We know the subscriber business from the inside.

What we solve

Churn and retention

Models that detect which customers will leave and which offer keeps them.

Collections and delinquency

Delinquency prediction and automatic prioritization of collection actions.

Fraud

Real-time detection of anomalous usage patterns.

Audiences and advertising

Segmentation and optimization of campaigns and media-buying platforms.

Cases

Cases

Telecom and mediaIllustrative case · example numbers

Retaining customers about to leave

Problem
The company found out about cancellations when it was too late.
What we did
Monthly churn model and retention campaigns targeted at those actually leaving.
Monthly churn rate-20.8%
2.4 %Before1.9 %After
Clients in Telecom and media

We have worked with

Movistar
Claro
Telecom
Telco Cuba
Grupo Clarín
La Nación
Disney
US Media

What Telecom and media problem do you want to solve?

In a first 30-minute call we understand your business and tell you what can be achieved with the data you already have. Free of charge.